Privacy policy

 

This Privacy Policy describes how forever28.shop (“forever28.shop”, “we”, “us”, or “our”) collects, uses, discloses, stores, and otherwise handles personal information when you visit our website, make a purchase, create or use an account, contact us, subscribe to marketing communications, or otherwise interact with our online store and related services.

We respect your privacy and are committed to handling personal information responsibly and transparently.

Where applicable, we handle personal information in accordance with the Privacy Act 1988 (Cth) and the Australian Privacy Principles (APPs). Nothing in this Privacy Policy is intended to limit any privacy rights that cannot lawfully be excluded.

For privacy-related questions or requests, you may contact us at:

Email: info@forever28.shop

1. Personal Information We Collect

The personal information we collect depends on how you interact with forever28.shop.

We may collect the following categories of information.

Contact Information

This may include:

• Your name;

• Email address;

• Telephone number;

• Billing address;

• Shipping address; and

• Other contact details you voluntarily provide.

Order and Transaction Information

When you place or attempt to place an order, we may collect information including:

• Products purchased or added to your cart;

• Order number;

• Order value;

• Purchase history;

• Billing information;

• Shipping information;

• Transaction status;

• Returns and refund information; and

• Communications relating to your order.

Payment Information

Payments made through our store may require payment-related information such as credit card, debit card, digital wallet, or other payment details.

Payment information may be collected and processed directly by Shopify and/or third-party payment service providers.

We generally receive information necessary to confirm and administer your transaction rather than requiring access to complete payment card credentials where those details are processed directly by the relevant payment provider.

Account Information

If account functionality is available and you create or use an account, we may collect:

• Account login information;

• Account preferences;

• Saved addresses;

• Order history; and

• Other information associated with your account.

Customer Service Information

When you contact us, we may collect information contained in your enquiry, including:

• Your name;

• Email address;

• Order number;

• Product information;

• Photographs you provide;

• Return or refund information; and

• Any other information you choose to include in your communication.

Website and Device Information

When you browse forever28.shop, certain information may be collected automatically, including:

• IP address;

• Browser type;

• Device type;

• Operating system;

• Device identifiers;

• Website pages viewed;

• Links clicked;

• Referring website;

• Date and time of access;

• Session information; and

• General interaction with our website.

This information may be collected through cookies, pixels, tags, analytics technologies, server logs, and similar technologies.

Marketing Information

If you subscribe to marketing or otherwise provide appropriate permission, we may collect information including:

• Email address;

• Telephone number, where applicable;

• Marketing preferences;

• Subscription status;

• Engagement with promotional messages; and

• Information about products or offers that may be relevant to you.

2. How We Collect Personal Information

We may collect personal information:

• Directly from you when you place an order;

• When you create or use an account;

• When you subscribe to marketing communications;

• When you contact customer service;

• When you submit a return, refund, or exchange request;

• When you participate in promotions or surveys;

• Automatically when you browse or use our website;

• From Shopify, which provides our e-commerce platform;

• From payment processors;

• From shipping and fulfilment providers;

• From analytics and advertising service providers; and

• From other service providers that help us operate our business.

We aim to collect only information reasonably required for legitimate business activities and applicable legal obligations.

3. How We Use Personal Information

We may use personal information to:

Process and Fulfil Orders

We use information to:

• Process purchases;

• Confirm orders;

• Arrange payment processing;

• Prepare orders for fulfilment;

• Arrange delivery;

• Provide shipment information;

• Process cancellations where available;

• Manage returns, exchanges, and refunds; and

• Communicate with you regarding your order.

Provide Customer Support

We may use personal information to:

• Respond to enquiries;

• Investigate delivery issues;

• Resolve complaints;

• Assist with returns or refunds;

• Verify transactions; and

• Provide general customer assistance.

Operate and Improve Our Store

We may use information to:

• Operate forever28.shop;

• Maintain website functionality;

• Understand how visitors use our store;

• Improve navigation and customer experience;

• Analyse store performance;

• Diagnose technical problems;

• Improve products and services; and

• Develop business operations.

Prevent Fraud and Protect Our Services

We may use personal information to:

• Detect suspicious transactions;

• Prevent fraud;

• Protect customer accounts;

• Protect our website;

• Investigate misuse;

• Enforce applicable terms and policies; and

• Maintain the security and integrity of our operations.

Marketing and Advertising

Where permitted by applicable law, we may use personal information to:

• Send promotional emails;

• Provide information about products or offers;

• Personalise marketing communications;

• Measure advertising effectiveness; and

• Understand customer interests and shopping behaviour.

You may withdraw from marketing communications at any time using the unsubscribe method included in applicable marketing communications or by contacting info@forever28.shop.

Unsubscribing from marketing communications does not prevent us from sending necessary transactional or service communications relating to your purchases, account, returns, refunds, security, or other non-marketing matters.

4. Shopify

Our online store is hosted and supported by Shopify.

Shopify provides the e-commerce infrastructure that enables us to offer products and services through forever28.shop.

As part of providing these services, Shopify may process personal information relating to visitors and customers.

Information processed through Shopify may include information connected with:

• Website visits;

• Customer accounts;

• Shopping carts;

• Orders;

• Payments;

• Checkout;

• Fraud prevention;

• Store functionality; and

• Customer interactions.

Shopify processes information in accordance with its own applicable privacy and data protection terms and practices.

5. Cookies and Similar Technologies

forever28.shop and the service providers supporting our store may use cookies and similar technologies.

Cookies are small files or data records placed on or associated with your device when you visit a website.

We may use cookies and similar technologies for purposes including:

• Keeping the website functioning;

• Remembering shopping cart contents;

• Remembering preferences;

• Maintaining sessions;

• Supporting secure checkout;

• Measuring website traffic;

• Understanding website usage;

• Improving website performance;

• Detecting fraud and security risks;

• Providing analytics; and

• Supporting advertising and marketing where permitted.

Some cookies are necessary for the store to operate. Other cookies may relate to analytics, personalisation, or advertising.

Your browser may allow you to block or delete cookies. Restricting certain cookies may affect the functionality of parts of forever28.shop.

Where consent or another specific mechanism is required by applicable law, we will use appropriate customer privacy controls.

6. How We Disclose Personal Information

We do not disclose personal information indiscriminately.

We may disclose personal information where reasonably necessary to service providers and other parties that help operate forever28.shop, including:

• Shopify;

• Payment processors;

• Banks and payment networks;

• Shipping carriers;

• Logistics and fulfilment providers;

• Customer support providers;

• Website hosting and technology providers;

• Analytics providers;

• Advertising and marketing service providers;

• Fraud prevention and security providers;

• Professional advisers;

• Government agencies, regulators, courts, or law enforcement authorities where legally required; and

• Other providers necessary to operate our store and fulfil customer transactions.

These parties may process information only for purposes connected with the services they provide, subject to their own obligations and applicable law.

7. Sale, Merger, or Business Transfer

If forever28.shop or its business operations are involved in a merger, acquisition, restructuring, financing, sale, transfer, insolvency process, or similar transaction, personal information may be disclosed or transferred as part of that transaction where permitted by applicable law.

We will continue to take privacy obligations into account in connection with any such transaction.

8. Overseas Processing and Disclosure

Because forever28.shop operates through Shopify and may use international technology, payment, analytics, logistics, hosting, advertising, and other service providers, personal information may be processed, stored, accessed, or disclosed outside Australia.

The countries involved may vary depending on:

• Shopify's infrastructure;

• Your location;

• The payment method used;

• Shipping and fulfilment arrangements;

• Technology providers used by our store; and

• Other service providers involved in processing a transaction or providing our services.

Where Australian privacy requirements relating to overseas disclosures apply to us, we will take reasonable steps required by applicable law in connection with relevant overseas disclosures.

You may contact info@forever28.shop if you have questions regarding overseas handling of your personal information.

9. Direct Marketing

We may send marketing communications where permitted by applicable law.

Where required, marketing communications will provide an appropriate method for unsubscribing.

You may also request that we stop sending you marketing communications by contacting:

info@forever28.shop

We will process valid opt-out requests in accordance with applicable requirements.

Opting out of promotional communications will not prevent us from contacting you regarding matters such as:

• Order confirmations;

• Payment information;

• Shipping notifications;

• Returns;

• Refunds;

• Customer service enquiries;

• Security notices; or

• Other necessary service communications.

10. Security of Personal Information

We take reasonable administrative, technical, and organisational measures appropriate to our operations to help protect personal information from:

• Loss;

• Misuse;

• Interference;

• Unauthorised access;

• Unauthorised disclosure;

• Unauthorised alteration; and

• Other inappropriate handling.

However, no internet transmission, electronic storage system, or security measure can be guaranteed to be completely secure.

Customers are responsible for protecting their own passwords, account credentials, and devices.

If you believe your interactions with forever28.shop are no longer secure, please contact us at info@forever28.shop.

11. Data Retention

We retain personal information for as long as reasonably necessary for the purposes for which it was collected, including where necessary to:

• Fulfil orders;

• Maintain transaction records;

• Provide customer service;

• Process returns and refunds;

• Resolve disputes;

• Prevent fraud;

• Meet tax, accounting, regulatory, and legal requirements; and

• Establish, exercise, or defend legal rights.

Retention periods may vary depending on the type of information and applicable legal or business requirements.

Where personal information is no longer reasonably required and we are legally permitted to do so, we may delete, destroy, or de-identify it.

12. Access to Personal Information

Where applicable privacy law provides you with a right to access personal information we hold about you, you may submit a request by contacting:

info@forever28.shop

To protect customer privacy and prevent unauthorised disclosure, we may request reasonable information to verify your identity before processing an access request.

We will respond to valid requests in accordance with applicable law.

There may be circumstances in which access may lawfully be refused or limited. Where required, we will provide relevant information regarding such a decision.

13. Correction of Personal Information

We aim to keep personal information accurate, complete, relevant, and up to date where reasonably necessary for the purposes for which it is held.

If you believe information we hold about you is inaccurate, outdated, incomplete, irrelevant, or misleading, please contact:

info@forever28.shop

We will consider and process valid correction requests in accordance with applicable privacy requirements.

14. Deletion Requests

You may contact us to request deletion of personal information relating to you.

Send requests to:

info@forever28.shop

We will consider valid deletion requests subject to applicable legal requirements.

We may need to retain certain information where reasonably necessary or legally required, including information needed for:

• Tax or accounting records;

• Fraud prevention;

• Transaction records;

• Chargeback management;

• Dispute resolution;

• Compliance obligations; and

• Establishing, exercising, or defending legal rights.

Accordingly, a deletion request may not always result in immediate or complete deletion of all information.

15. Privacy Choices

Depending on your location and applicable law, you may have rights or choices regarding the handling of your personal information.

These may include rights to:

• Request access to personal information;

• Request correction of inaccurate information;

• Withdraw certain marketing permissions;

• Request deletion in circumstances where applicable;

• Raise a privacy complaint; and

• Exercise other privacy rights provided by applicable law.

To submit a privacy request, contact:

info@forever28.shop

We may need to verify your identity before responding to certain requests.

16. Anonymous or Pseudonymous Interaction

Where reasonably practicable, you may browse publicly available areas of forever28.shop without directly identifying yourself.

However, certain services require identifying information.

For example, we generally need sufficient personal information to:

• Process an order;

• Receive payment;

• Deliver products;

• Process a return or refund;

• Respond to account-specific enquiries; or

• Meet applicable legal requirements.

If you do not provide necessary information, we may be unable to provide the relevant service.

17. Children's Privacy

forever28.shop is not intended to knowingly collect personal information from children who are not legally capable of providing the relevant information or consent under applicable law without appropriate involvement from a parent or legal guardian where required.

If you believe a child has provided personal information to us in circumstances where it should not have been collected, please contact:

info@forever28.shop

We will review the matter and take appropriate action where required.

18. Third-Party Websites and Services

forever28.shop may contain links to third-party websites, platforms, or services.

We are not responsible for the privacy practices of independent third parties.

When you leave forever28.shop or interact directly with another provider, that provider's own privacy policy and terms may apply.

We encourage customers to review the privacy practices of third-party services before providing personal information directly to them.

19. Social Media and Advertising Platforms

We may use social media, analytics, or advertising platforms to promote our products, understand website activity, and measure marketing effectiveness.

Where used, these providers may collect or receive information through technologies such as:

• Cookies;

• Pixels;

• Tags;

• Device identifiers; and

• Similar technologies.

The handling of information by these independent platforms may also be governed by their own privacy policies.

Where applicable law requires consent or provides an opt-out mechanism for particular tracking or advertising activities, we will apply appropriate privacy controls.

20. Fraud Prevention

To protect our customers and business, we may use information to assess transactions for suspected fraud, abuse, unauthorised activity, or security risks.

This may involve information such as:

• Order details;

• Payment status;

• IP address;

• Device information;

• Account activity;

• Shipping and billing information; and

• Transaction patterns.

Where appropriate, this information may be shared with payment providers, fraud prevention providers, Shopify, financial institutions, or relevant authorities for legitimate fraud prevention and security purposes.

21. Legal Compliance

We may collect, use, retain, or disclose personal information where reasonably necessary to:

• Comply with applicable laws;

• Respond to valid legal processes;

• Comply with court orders;

• Respond to lawful requests from regulators or government authorities;

• Protect our legal rights;

• Investigate suspected fraud or unlawful conduct;

• Enforce our website terms and policies; and

• Protect the rights, safety, and security of our customers, our business, or others.

22. Privacy Complaints

If you have a concern or complaint about how we have handled your personal information, please contact:

forever28.shop
Email: info@forever28.shop

Please provide sufficient information for us to understand and investigate your concern.

We will review privacy complaints and aim to respond within a reasonable period.

Where the Privacy Act 1988 applies and you remain dissatisfied after contacting us, you may have the right to raise your concern with the Office of the Australian Information Commissioner (OAIC) or another appropriate regulatory authority.

23. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect:

• Changes to our business practices;

• Changes to our website;

• New products or services;

• Changes to technology or service providers;

• Changes to legal or regulatory requirements; or

• Other operational developments.

The latest version will be published on forever28.shop.

We encourage customers to review this Privacy Policy periodically.

24. Contact Us

If you have questions about this Privacy Policy, how we handle personal information, or if you wish to make an access, correction, deletion, marketing opt-out, or privacy complaint request, please contact:

forever28.shop
Email: info@forever28.shop

We will handle privacy enquiries and requests in accordance with applicable law and this Privacy Policy.